At (YM)COUTURE, our Digital Services section provides comprehensive solutions tailored to boost your brand's online visibility.
Whether you're seeking a full-package solution, prefer the flexibility of monthly subscriptions, or just need a single service package, we have something for everyone. Our offerings range from website design to digital marketing, social media strategies, content creation, and social media management. Explore how we can help you connect with your audience and amplify your digital impact, ensuring your brand stands out in the digital space.

digital services

  • Ideal for emerging fashion brands/entrepreneurs/similar looking to establish a solid digital foundation:

    Streamlined Website Design: Launch a sleek, responsive website on platforms like Shopify, tailored to effectively showcase your collections and enhance customer interaction.

    Custom Logo Design: Develop a unique logo that captures your brand's essence, provided in SVG format with full usage rights to ensure a strong visual identity from the start.

    Basic Social Media Setup: Create initial profiles on key social platforms (up to two), setting up your brand for early engagement with tailored profile designs and a basic content guideline.

    Email Marketing Starter Kit: Set up an email marketing platform with templates designed to match your brand aesthetics, helping you communicate effectively with your audience.

    Digital Asset Management: Provide you with tools and strategies for organising and managing digital content like photos and videos, crucial for maintaining brand consistency.

    Weekly Consultations: One 30-minute consultation per week with you to ensure alignment and provide guidance on digital strategy and implementation.

  • Designed for fashion brands aiming to expand their digital presence and refine their brand identity:

    Enhanced Website Development: Elevate your website with advanced design elements, integrated e-commerce solutions, and SEO strategies optimised for the fashion industry.

    Branding Suite Upgrade: Receive a comprehensive update to your branding with a refined logo, a curated color scheme, and consistent typography to maintain visual coherence across all platforms.

    Social Media Strategy Foundation: Establish a foundational strategy for your social media, including content direction and initial campaign concepts to boost visibility and engagement.

    Product Photography Guide: Offer guidelines and best practices for product photography, enhancing the visual appeal of your online presence.

    Market Analytics Setup: Implement tools to track website and social media analytics, providing insights into customer behaviour and campaign performance.

    Weekly Consultations: Two 30-minute consultations per week with you, focusing on scaling digital efforts and refining marketing strategies.

  • Perfect for top-tier fashion brands striving for a commanding digital presence and unparalleled brand distinction:

    Custom Website Overhaul: Construct a bespoke website with luxury design features, such as interactive lookbooks, virtual try-ons, and high-performance mobile optimisation.

    Full Branding Overhaul: Undergo a complete brand transformation with a sophisticated logo redesign, an immersive brand story, and a full marketing kit tailored to the luxury market.

    Comprehensive Social Media Setup: Setup advanced profiles on all relevant social platforms with detailed content plans and initial marketing campaign blueprints designed to captivate a high-end audience.

    SEO & Analytics Optimisation: Implement advanced SEO strategies and analytics tools to maximise your website's visibility and gather deep insights into customer behaviour and preferences.

    Market Expansion Strategy: Develop a tailored strategy to extend your brand's reach into international markets, including multilingual website options and localised marketing approaches.

    Weekly Consultations: Three 30-minute consultations per week with you, focusing on overseeing the implementation of advanced strategies, reviewing analytics, and refining high-level marketing and brand strategies.

digital packages

It's a new era in fashion, there are no rules — Alexander McQueen

content creation services

Monthly Content Subscription

Unlock professional and impactful website/social media content without the usual hassle and high cost of production.
Our monthly subscription is designed to save brand owners approximately 3,000 euros per month by eliminating the need for photographers, models, location fees, and other staffing costs. Additionally, save around 30 hours per week with our streamlined content creation process, leaving you free to focus on other aspects of your business.

  • Model Booking/Liaison: Professional model recruitment and coordination.

    Location Scouting: Exclusive access to the picturesque Algarve, Portugal, with options for other European locations available upon request (additional charges apply).

    Professional Photoshoot: Receive a photoshoot valued at a minimum of 500 euros.

    High-Quality Content: 30 professionally edited photos and bonus video footage from the shoot, providing you with a rich mix of visual content.

    Efficiency & Convenience: We handle all the details, ensuring that photographers are reliable and available, saving you the hassle of coordination.

    Commitment: A minimum commitment of 3 months, billed monthly in advance, to ensure effective content that drives results.

Elevate your brand's content strategy with our annual membership, which offers all the benefits of the monthly subscription plus exclusive enhancements. Opt for the annual membership to enjoy substantial savings compared to the monthly fees.

annual content membership

  • Creative Ideation: Tailored creative planning for each photoshoot.

    Lifestyle and Behind-the-Scenes Content Creation: Specialised Instagram and TikTok content to enhance engagement.

    Professional Monthly Marketing Video: A 30-second video produced monthly, perfect for marketing campaigns.

    4 Professional Instagram Reels: Receive four professionally edited reels annually, ready for immediate use on Instagram.

    Additional 20 Professional Photos: Receive an extra 20 professionally made and edited photos annually, perfect for marketing materials and enhancing your promotional efforts.

    Discount on Total Cost: Enjoy a significant discount by opting for the annual payment plan over monthly billing.

    Full Usage Rights: All photos and videos come with full usage rights, giving you complete control over how your content is used.

    This annual membership is designed not just to save you money but also to enrich your brand's narrative and engagement across all digital platforms throughout the year.
    It's ideal for brands aiming for a consistent, high-impact online presence.

  • Complimentary International Trip: Clients who sign up for our annual package during April or May will receive one complimentary international trip. This exclusive offer includes location scouting and content creation in a picturesque international setting, enhancing the global appeal of your brand’s visual narrative.

Is Your Fashion Brand Ready to Shine Online?

Are you ready to elevate your fashion brand's digital presence and launch your collection with flawless execution?
Do you have creative ideas waiting to be transformed into an online experience but need the right expertise to make it happen?
Are you finding it difficult to clearly outline your digital strategy, unsure of how to best showcase your brand online?
Despite your ambitious visions, do you encounter obstacles in bringing your digital identity to life?

In the dynamic world of fashion and lifestyle, your brand's presence on social media is not just necessary; it's essential.
At (YM)COUTURE, we specialise in crafting bespoke social media strategies that not only showcase your brand's unique aesthetic and story but also foster meaningful interactions with your audience.

Our Social Media Management services are designed to handle every aspect of your social media presence, from the initial strategy and content creation to daily management and analytics. We focus on building a vibrant community around your brand, ensuring that every post, reel, and share translates into deeper engagement and broader visibility.

SOCIAL MEDIA MANAGEMENT

our packages

  • Engage and Grow with Collaboration.

    Our "Social Starter" package is perfectly tailored for brand owners who wish to stay hands-on with their social media strategy while leveraging our expertise to maximise impact. This package is ideal for those who are ready to be involved in the content creation process or have existing content they want to optimise and share.

    Package Features:

    Collaborative Content Creation: We work with you to utilise the content you produce, ensuring it aligns with your brand's voice and goals. If you're not subscribed to our Content Creation package, we'll need you to supply the visual content, and we’ll handle the crafting of compelling, SEO-optimised posts.

    Weekly Posting Schedule: We manage and execute three posts per week on Instagram, carefully timed to engage your audience.

    This includes:

    Two standard posts featuring your content, optimised with engaging captions and hashtags.

    One reel per week to maximise reach and engagement, tapping into current trends and audience preferences.

    Additional Social Media Platform: Based on your brand's needs, we can also manage a second platform, such as TikTok, with two posts per week using content provided by you. This allows you to broaden your digital footprint and engage with audiences across multiple platforms.

    Strategic Oversight: Even though you're providing some of the content, we ensure that every post is strategically placed and crafted to speak to your audience and meet your social media goals.

    SEO Optimisation: All written content we create will be SEO-optimised to help increase your visibility and attract more followers organically.

    Engagement Strategy: We don't just post; we engage. Our team dedicates time (15 minutes per day) to interact with your followers through comments and direct messages, helping to build community and foster relationships on your behalf.

    Performance Tracking: We provide monthly reports detailing the engagement and performance of your posts, offering insights and recommendations for future strategies.

  • Master Your Brand's Digital Presence.

    The "Elite Engagement" package is our most comprehensive social media management offering, designed for brands that require an all-encompassing approach to digital engagement across multiple platforms. This package is ideal for brands looking to significantly amplify their online presence with high-quality content, strategic posting, and robust community management—all handled by our expert team.

    Features Include:

    Content Creation: 5 custom posts per week, including high-quality images, engaging graphics, and crafted captions that resonate with and expand your audience.

    Community Engagement: Up to 30 minutes per day dedicated to actively engaging with your audience, managing interactions, and fostering community growth.

    Weekly Analytics Breakdown: Comprehensive weekly reports providing insights into content performance, audience demographics, and engagement trends.

    Proactive Crisis Management: Advanced support for crisis management, ensuring timely and effective responses to protect your brand’s reputation.

    Ad Management: Creation and management of social media ads with optimised targeting to boost visibility and conversions. Detailed monthly reviews of ad performance to adjust strategies for maximum ROI.

    Strategic Planning Sessions: Weekly strategic sessions to refine tactics, introduce innovative content ideas, and ensure alignment with broader marketing goals.

Make your brand’s debut unforgettable with our Spotlight Launch Services. Tailored to highlight your new collections, these services are crafted to maximize visibility and captivate your target audience. From dynamic pre-launch photo shoots to interactive digital showcases, our bespoke solutions are designed to build anticipation, engage potential customers, and create a buzz in the market. Whether you're launching a groundbreaking product line or revitalising a classic, our services ensure your brand shines brightly right from the start.

Spotlight Launch Services

  • Description: Build anticipation with our Pre-Launch Concept Package, where we craft a series of professionally edited photos (after samples are made and approved), peeks, countdowns, and exclusive previews across your digital channels. This phased approach keeps potential customers intrigued and eagerly awaiting your launch, enhancing visibility and building momentum.

    Ideal for: Brands looking to generate buzz and keep audiences engaged in the lead-up to a product release.

  • Description: Elevate your brand’s story through our Cinematic Showcase, featuring professionally produced video lookbooks and trailers. These visual narratives capture the essence of your collection, highlighting key details and the story behind your designs, all tailored to entice your target audience and maximize online engagement.

    Ideal for: Brands aiming to create a strong emotional connection with their audience and generate excitement for new releases.

  • Description: Host a live stream fashion launch event from a virtual venue, offering an interactive and exclusive unveiling of your new collection. Our service includes setup, coordination, and technical support to broadcast your event to a global audience, integrating live interactions, and Q&A sessions to maximize engagement.

    Ideal for: Brands looking to reach a wide audience and create a dynamic, engaging online event experience without geographical limitations.

  • Description: Kickstart your collection's launch with targeted influencer campaigns. We carefully select influencers who align with your brand’s values and aesthetics to create authentic content that resonates with your audience. This strategic approach ensures your products make a significant impact across social platforms, driving both engagement and conversions.

    Ideal for: Brands seeking to leverage the power of social proof and expand their reach through curated influencer partnerships.

  • Description: Develop and distribute a comprehensive digital lookbook that showcases your new collection in stunning detail. This service includes professional photography, layout design, and digital distribution strategies to ensure your lookbook reaches retailers, press, and consumers effectively.

    Ideal for: Brands that want to provide a detailed and immersive preview of their collections to press and buyers, establishing a professional and appealing product showcase.

  • Description: Create temporary pop-up galleries in key cities to showcase and sell your new collection. This service includes location scouting, setup, and event management, providing a tangible brand experience directly to consumers and generating immediate sales.

    Ideal for: Brands that want to create a tangible, immersive experience that directly engages their target market in strategic locations.

other digital services

Beyond our core content creation packages, (YM)COUTURE offers a range of additional digital services designed
to enhance and complement your brand’s online strategy. These services can be tailored to meet the specific needs of your brand, whether on a one-time basis or through ongoing support.

Service Flexibility: Depending on your needs, services like video production or email marketing might be project-based, while others such as social media management or SEO optimisation require an ongoing monthly agreement.

  • SEO (Search Engine Optimisation): Enhance your website's visibility and organic search rankings with our SEO services. SEO campaigns require a strategic approach over time, typically needing a minimum commitment of 3-6 months to start seeing impactful results.

    Paid Digital Advertising: Drive targeted traffic to your site with carefully crafted pay-per-click (PPC) campaigns on platforms like Google Ads and social media. Like SEO, paid advertising efforts are most effective when maintained over a period of 3-6 months, allowing for data collection, analysis, and iterative adjustments to optimise performance.

  • Email Marketing: Design and execute dynamic email campaigns that engage and convert your audience.

    Video Production: Create compelling video content that tells your brand’s story and connects with customers.

    Live Event Production: Organise and produce high-quality live events that showcase your brand and engages your community.

    Interactive Content Creation: Capture your audience’s attention with interactive content designed to boost user engagement and provide valuable insights.

    E-commerce Management: Streamline your online sales processes with comprehensive management solutions that cover everything from inventory management to customer service.

    Analytics & Reporting: Gain detailed insights into your marketing efforts and refine your strategies with our analytics services.

    Influencer Collaboration: Leverage our network to create influential partnerships that enhance your brand's reach and reputation.

Each service is crafted to provide value and drive results, whether through immediate enhancements or long-term strategies.
At (YM)COUTURE, we understand the unique challenges and opportunities within the digital landscape and are equipped to guide you through every step of your digital journey.

FAQs

  • Our packages are designed to cater to different stages of brand development.
    The Digital Debut is perfect for new brands establishing an online presence, with basic tools like website design and social media setup.
    The Digital Runway package offers more advanced features for brands looking to expand their reach, including enhanced website development and branding upgrades.
    The Digital Couture package provides top-tier services for established brands, including a custom website overhaul and comprehensive branding and marketing strategies.

  • SEO and paid digital advertising are strategic efforts that require time to optimise and yield measurable results. Typically, a minimum commitment of 3-6 months is necessary to begin seeing significant improvements and to properly gauge the effectiveness of these strategies.

  • Absolutely! We understand that your digital needs may evolve as your brand grows. You can upgrade or modify your package based on your current requirements and goals. We're here to support your growth and ensure your digital services align with your brand's trajectory.

  • We are flexible and can tailor our services to meet your specific needs. If you require a service that is not explicitly listed, please contact us, and we will work with you to provide a customised solution.

  • Some of our services, like SEO and paid advertising, require a minimum commitment of 3-6 months to ensure effectiveness. However, many of our other services can be engaged on a month-to-month basis or as one-time projects. Details of commitments and options will be discussed and clearly outlined before starting any services.

  • All content created as part of our packages, from photos to videos and digital ads, comes with full usage rights. You will own the content outright, allowing you to use it freely across your marketing channels.

  • Website Creation: Delivery varies by complexity:

    Basic websites typically take 2-4 weeks.

    Complex sites, including e-commerce and custom features, may take 2-6 weeks.

    Social Media Setup: Initial setup and strategy formulation for social media profiles are completed within 1-2 weeks.

    Logo Design: A custom logo design is typically delivered within 1-2 weeks, depending on the complexity and revision requirements.

    Content Creation Packages:

    For our Monthly and Annual Packages, the production of professional photos, videos, and reels generally takes 1-2 weeks post-shoot. Planning and scheduling the shoot may require an additional 1-2 weeks.

    SEO and Paid Digital Advertising: Setup and initial strategy deployment take about 1-2 weeks. However, significant results and optimisations, which include monitoring and adjustments, are generally observed within 3-6 months.

    Email Marketing: Setting up campaigns and integrating initial design templates with subscriber lists typically takes 1-2 weeks.

    Custom Services: For services tailored to specific needs, such as interactive content or extensive video production, timelines will be determined based on the scope and requirements discussed during the initial consultation.

  • We prioritise clear communication and transparency. In the event of a delay, we will promptly notify you, explain the circumstances, and discuss any adjustments to the timeline. Our commitment is to maintain quality and meet your expectations throughout the process.

START YOUR DIGITAL JOURNEY TODAY